Why Pricing Your Home Right From the Start Is Everything

Why Pricing Your Home Right From the Start Is Everything
By Sharon Kenney – She Sells the Shore

When it comes to selling your home, especially in today’s shifting market, pricing isn’t just important — it’s everything.

You’ve probably heard stories of sellers "testing the market" with an ambitious asking price. Unfortunately, that strategy can backfire, and here's why: your home's first days on the market are its most powerful. That’s when buyer interest is highest and excitement is fresh. But if your price is out of sync with the current market, you risk losing that crucial momentum — and that can cost you in the long run.

Here's what happens when a home is overpriced:

• It sits on the market longer.
  Buyers start to wonder, what's wrong with it?

• It helps sell the competition.
  Your high price tag makes similar homes look like a deal.

• It may ultimately sell for less.
  Homes that linger often end up with price reductions and low-ball offers, leaving sellers frustrated.

On Nova Scotia’s South Shore, where buyers are savvy and inventory is shifting, being priced correctly right out of the gate means more interest, better showings, and often — stronger offers.

The Right Price Attracts the Right Buyers

The right price isn't about what you hope to get — it's about where the market is. With the help of an experienced local agent (hi, that’s me!), you can look at recent comparable sales, current inventory, and buyer trends to find that sweet spot.

I always say, you only get one chance to make a first impression — let’s make it count.

Whether you’re dreaming of up-sizing, downsizing, or chasing that coastal cottage lifestyle, getting the price right is the first and most critical step to getting you where you want to be.

Would you like to know what your home is worth in today’s market?
Let’s chat — no pressure, just real talk.
902-483-7325 |  sharon@shesellstheshore.ca